WISH LIST
LINCOLN NAUTILUS
Dreams do come true for the holidays.
We created Lincoln’s first campaign spot specifically focused on Hispanics. A simple story full of complex emotions and a beautiful, connecting vehicle.
Our star of the shoot was a young actress who had never acted commercially before. So it was a joy to watch her thrive on set and on screen. Her acting was natural and her energy joyful. Only matched by our “abuela”, who brought a wonderful presence and warmth to the spot.
VO TRANSLATION:
They went searching for their Christmas gift.
But the best gift was given to them by her.
One that keeps giving all year round.
Discover more wishes that come true,
during the Lincoln Wish List Sales Event.
Agency: ZubiCD: Sabrina Ochoa
ACD: Roberto Lopez
CW: Johnny Constable
JR. AD: Fátima Lopez
PRODUCTION: Tool
DIRECTOR: Leo Zuckerman